Notice of Privacy

In compliance with the provisions of the Federal Law for the Protection of Personal Data Held by Private Parties (“LFPDP”), BLACK ECCO TI, SA de CV (hereinafter, “BLACK ECCO”), domiciled at Privada de Colina 18, Col. Del Carmen, Coyoacán, CP 04100, Mexico City, Mexico, with tax identification number BET190705434, is considered responsible for the use and protection of your personal data, for which reason it hereby makes available and makes your knowledge of this Privacy Notice: 

What data are we going to collect?

 BLACK ECCO will process personal identification data, personal contact data, personal location data, demographic data, including data related to the geographic location of the device you use to use our services, tax data, personal patrimonial and/or financial data, and information that you provide us voluntarily for the attention of complaints, claims or requests for information.

We inform you that for the purposes of what is stated in this privacy notice, BLACK ECCO will not process sensitive personal data. Likewise, BLACK ECCO will not collect personal data from minors. In the event that these are provided, we assume that the personal data is provided by the father, mother and/or legal guardian of the minor, who acknowledges having read this Notice. 

For what purposes do we collect your personal data? 

The personal data that BLACK ECCO collects from you will be used mainly for the following purposes necessary for the services or products you request: a) creation and management of a user profile; b) identification of the contact and the possibility of contacting him through different means such as telephone or email, in order to follow up on his request and fulfill the obligations contracted; c) prove their identity; d) answer and solve your doubts related to the products you purchase; e) respond to purchase requests and process payments; f) facilitate the location, processing, supply, distribution, and/or delivery of the products requested by you; g) carry out consultations and reviews related to complaints and/or claims; h) manage the billing of the requested product(s); i) inform you about changes or new products that are related to the products purchased by you; j) attend to your requests for information, complaints or claims; k) help us detect possible risks and fraud (in particular, your IP address) and, in general, to improve and optimize the Website and l) comply with the obligations arising from the legal relationship by virtue of the acquisition of its products, all of the above in order to give you as a user a more satisfactory experience. 

In addition, unless you object to it, BLACK ECCO may use your personal data to send you information about the launch of new products, or to carry out dynamics, contests or product promotions, and/or send you advertising and communications for purposes marketing. 

Use of Cookies 

BLACK ECCO uses various technologies to improve the efficiency of its websites, including your experience when you browse those sites. These technologies include the use of cookies. Cookies are small amounts of information that are stored in the browser used by each user so that the server remembers certain information that it can use later. This information allows us to identify you and save your personal preferences to provide you with a better browsing experience. We remind you that you can disable or adjust the use of cookies by following the procedures of the Internet browser you use. 

The Help function of most browsers tells you how to set your browser not to accept cookies, to notify you each time you receive a new cookie, or to disable all cookies. You can also disable or remove similar data that was used by browser plug-ins, such as Flash Cookies, by changing the settings of the extensions or by visiting their manufacturer's website. However, we recommend that you leave cookies enabled in order to take advantage of many of the essential features of . 

Transfer of Data to Third Parties 

BLACK ECCO will share your personal information with third parties to help us use your personal information as described above. We use your personal information to provide you with targeted advertisements or marketing communications that we think may be of interest to you. For more information on how targeted advertising works, you can visit the Network Advertising Initiative ("NAI") educational page at -work .

You can opt out of targeted advertising by using the links below:
- Bing:

Additionally, we may share your personal information with particular third parties in order to collect the data necessary for the shipment and delivery of your order. Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

The information that you provide through this is essential for our business, so BLACK ECCO will in no case participate in the sale of your personal data in favor of third parties. 

How to exercise your ARCO rights?

You or your legal representative may exercise any of the rights of access, rectification, cancellation or opposition (hereinafter " Arco rights" ), as well as revoke your consent for the processing of your personal data by sending an email to the email address [email].

Your request must be made through the ARCO Rights Request Form, which must be requested at the aforementioned email address . So that BLACK ECCO can follow up on your request. You or your legal representative must correctly prove your identity, for which it is necessary that you complete all the fields indicated in the Format and accompany it with a copy of any of the current official identifications indicated in it. 

You may limit the use or disclosure of your personal data by sending your request to the same email address indicated in the previous paragraph. In the event that your Request is appropriate, it will be registered in BLACK ECCO's own exclusion list. 

Notification of Changes to this Privacy Notice 

BLACK ECCO will notify you of any changes to its privacy notice through our website , for which we ask you to review it periodically . 


If you consider it necessary, we inform you that you have the right to go to the National Institute for Transparency, Access to Information and Protection of Personal Data (INAI) to make your rights effective.

Acceptance of terms

This Privacy Notice is subject to the terms and conditions of BLACK ECCO, which constitutes a legal agreement between the user and us. If the user uses the services of BLACK ECCO in any of its sites, it means that they have read, understood and accepted the terms set forth above.